B2B marketing high-tech companies
Voxx Content in Context provides B2B marketing for high-tech companies throughout the Netherlands. The Dutch high-tech and manufacturing industry is an amazing, innovative sector that we have every right to be proud of. Innovative concepts are constantly being developed that make the world more beautiful, better, cleaner and more liveable. Think of electric cars, high-tech materials such as composites from algae or carbon, solar panels, blades for wind turbines, smart food production, photonic chips or the application of robotics to make life easier.
Want to experience the impact of B2B marketing for tech companies for yourself? Then let our team take care of your tech marketing for B2B!
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- TPY forms a community of innovative, sustainable companies for high-tech materials. Voxx put the community on the map with PR, resources and content.
- Innovative satellite panels and small launchers are going to radically change our space exploration. We are supporting Airborne in their mission.
- Accelerating energy transition with content
- TKI Urban Energy supports energy innovations for a rapid transition to a sustainable energy system. Voxx develops the content.
- Reaching more technical professionals
- There are too few technical professionals. The Precision Engineering Expertise Centre provides a new platform, Voxx the website and content.
- Put photonics on the global map? Voxx developed a campaign strategy with articles, film and free publicity - worldwide indeed.
- The Netherlands leads the way in advanced robotics. How can you get international exposure through an Israeli festival? Voxx provided the lightning start.
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B2B marketing for high-tech companies: put yourself in the spotlight
While tech entrepreneurs are often brilliant, unfortunately they are not always the most scintillating storytellers. As a result, sometimes their story does not come 100% across the stage. After all, a true tech entrepreneur knows all about his genius solution, but in doing so often mainly explains the technology - and not the why behind the solution.
However, do you want a story that also appeals to your potential customer's CEO, CFO and CTO? Then the technical story (the 'how') needs to be translated into a 'what is in it for us?' story. That is why, at our marketing agency (also) employ engineers who not only understand technology quickly, but also know how to make the story appealing to less technical audiences. As a result, you can get great content and storytelling have it written. We do this not only for large multinationals or international market leaders. As content specialist we are also happy to provide SME tech marketing for B2B in the Netherlands.
From seaweed burgers to photonic chips: the right tech marketing for B2B
B2B marketing for tech companies, globally and in Dutch SMEs, goes beyond the standard with us. Think stories about:
- Smart meters, smart grids and charging stations
- Innovations for energy saving in industry
- Aerospace, new space and satellites
- Protein from duckweed and seaweed burgers
- Omega 3, algae, egg powder and other feed ingredients
- Advanced composite
- Photonics, photonic chips and other applications
- Smart robotics and home automation
- The pros and cons of bioplastics
- Recycling and upcycling
- Automation and digitalisation of the manufacturing industry
- High-tech machines, robots and smart industry
- Sustainable building methods and circular construction
- Pyrolysis techniques for a bio-based economy
You see: we would love to tell you more about B2B marketing for high-tech companies that are market leaders in their niche markets and pioneering SMEs.
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Results-oriented communication strategy gives new industrial cluster dream start
This is how this scale-up became the pearl of the Dutch manufacturing industry
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Feel free to hand over your high-tech content
Dutch industry on the world stage
For Dutch industry, being at the forefront of the world stage is eminently important: we may be a small country, but in a lot of industrial fields we are a major world leader. Customers in the high-tech and manufacturing industry are therefore particularly complicated for companies to reach, and we are happy to help with good B2B marketing. The market is often relatively orderly, the number of buyers is high, a customer's buying cycle can sometimes take years and decisions often go through many stages. This does not only apply to international B2B companies in high-tech. Thus, we also help local tech companies get off to a good start with smart SME tech marketing for B2B.
Different content from competitors
It is not an easy market, but oh so interesting. Because we know all about B2B marketing for tech companies, we also know the challenges and understand the ways in which copywriting can help companies communicate to B2B customers and channels. It is different from B2C and the choices companies make in terms of digital marketing are really different from those for the consumer market. Why SME tech marketing is different for B2B, we would be happy to explain to you in a personal conversation.
Get in touch!
Are you looking for a partner experienced in B2B marketing for high-tech companies? A specialist who can switch quickly, works with short lines, personal and direct contact and who quickly immerses himself in your company? Then take advantage of our expertise and decide to let us write B2B marketing for your high-tech companies. We only work with seniors to make your tech companies' communication the best it can be! Call us today.