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Marketing agency B2B value creation
Our marketing agency creates B2B value creation that stands out from your competitors. You want to ensure that your customers choose your brand, product or service and that you are clearly recognisable. To do this, you first need to know where you stand, what sets you apart, who your target audience is and which competitors are playing along. Without purpose, no direction. Without positioning, no successful story. At Voxx Content in Context, we expand your value chain with the right strategy and content for B2B!
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What can our marketing agency do in terms of B2B value creation?
Getting your value chain right within B2B marketing sounds easier than it is. Voxx helps B2B companies clarify that value and become more visible to their customers. What makes you special? What do you have to offer your customers? Why should they choose you? What value do you really add to your customer?
These are all questions we want answers to before a letter or image appears on paper. With a brainstorming session, we get clear on where and what you stand for. The support of our marketing agency consists of:
- Developing strategy - Voxx helps companies understand who their customers are and how to differentiate themselves from the competition.
- Branding & positioning - Voxx builds a strong brand and ensures the right message is communicated.
- Lead generation - Voxx gets potential customers (other companies) interested, for example through LinkedIn campaigns, content marketing or e-mail marketing.
- Content creation - Voxx creates blogs, videos, whitepapers or infographics that help and convince customers.
- SEO & SEA - Voxx makes companies more findable in Google (SEO) or AI.
- Marketing funnels - Voxx sets up cusomer journeys and funnels that create and follow up leads.
- Sales support - Voxx helps sales departments with materials such as presentations, quotations or customer cases.
- Analysis & optimisation - Voxx measures what works and constantly adapts the strategy for better results.
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How do you communicate effectively (and efficiently) to your customer?
Communicating is not done for your own ears and eyes, but for those of your customer. During a positioning process, we (re)map your qualities, brand experience, customers and competitors. Through personas, competitor analysis and your company profile, you get to know your distinctive position. Moreover, it becomes clear why you are valuable: because you provide a certain value for your customer. Your value proposition must be highlighted 100% in all content. That is the starting point for your successful strategy and story. Our marketing agency provides full support within B2B value creation.
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Rely on the help of our experts
Could you use some help to increase your value chain within B2B marketing? Then take advantage of our experience and expertise. We are creative B2B content creators for several major brands in our areas of knowledge. Want to know what we can do for your business? Or would you like to know more about the applications of digital transformation? Contact us. We always work with an expert team with direct lines of communication for personal contact.